Our News

• Alterian announces strong financial growth
  Jun 2, 2010

  Alterian today published its end of year financial results with revenues up 14% to £38.0m from £33.4m on the same period last year. New user wins across a wide range of vertical markets and geographies and 65 new partners.

• Alterian Web Content Management roadmap further revealed
  May 19, 2010

  Alterian now provides even more details about its upcoming Web Content Management (WCM) product releases.

• Brands at risk of self-destruction as marketers miss the mark
  May 18, 2010

  Brands at risk of self-destruction as marketers miss the mark. 95 per cent of advertising spend in 2009 had no impact on the consumer

• Social networking maps political landscape in 2010 UK General Election
  May 14, 2010

  Social networking maps political landscape in 2010 UK General Election. Alterian monitoring tool, SM2, shows correlation between social media conversations and events of the election

• Alterian Announces Extended Partnership with youDb in Brazil
  Apr 22, 2010

  Alterian Announces Extended Partnership with youDb in Brazil. Brazilian companies enabled to shift from mass customer database marketing to individual customer engagement

• Alterian and SocialEyez announce partnership launch the world’s first SMM service for Arab market.
  Apr 20, 2010

  Alterian and SocialEyez announce partnership to launch the world’s first Social Media Monitoring service for the Arab market. Alterian SM2 to track Arab language social media across 31 Middle Eastern countries

• Alterian releases Content Manager - Professional Edition
  Apr 15, 2010

  Alterian releases Professional Edition of its Content Manager technology, offering partners and clients an even faster time-to-live for their websites.

• Main UK political parties websites rank poorly in latest Alterian and Sitemorse Government website Index
  Mar 31, 2010

  Main UK political parties websites rank poorly in latest Alterian and Sitemorse Government website Index. Liberal Democrats see significant rise in rankings, Labour now 3rd behind the Conservatives.

• Alterian Launches WebJourney
  Mar 30, 2010

  Alterian has today announced the launch of WebJourney, its new and eagerly anticipated web behavior analytics solution. Following a successful period of Beta testing with a range of partners and end users, WebJourney is now being made generally available.

• Alterian releases version 5.9.5 of Content Manager Enterprise
  Mar 18, 2010

  London – 18 March 2010 – Alterian (LSE:ALN), the leading international integrated marketing platform provider, announced today the immediate availability of the latest release of its Alterian Content Manager – Enterprise Edition product v5.9.5

• Alterian announces exciting roadmap for Content Manager Platform
  Feb 3, 2010

  Executing on the next stage of its strategy to deliver innovation to leapfrog today’s web content management tools, Alterian is announcing the launch of a major new release of its Content Manager products.

• Alterian Upgrades SM2 to Address Social Media Monitoring in Near Real Time
  Nov 20, 2009

  Social media monitoring tool SM2 upgrades to address growth rate of social media content

• Alterian’s New WebJourney Web Analytics Solution Successfully Enters Final Stages of Testing
  Nov 4, 2009

  WebJourney delivers web behavioural data to enable marketers to improve customer engagement

• Alterian’s Content Manager exhibits strong growth in Web Content Management market
  Nov 2, 2009

  Alterian reported that it is forging ahead and exhibiting strong growth in the Web Content Management market.

• WDMP Selects Alterian as Technology Partner
  Oct 1, 2009

  London based agency uses Alterian Integrated Marketing Platform to drive targeted communications and improve customer engagement

• Social Media
  Sep 23, 2009

  Study Points to Explosion in Social Media as Single Biggest Factor Changing How Marketers Approach Customer Engagement

• Recognised by BtoB
  Sep 18, 2009

  Recognised by BtoB Magazine and CRM Magazine for executive level and company-wide successes

• Alterian and Unisys
  Aug 26, 2009

  KnowledgeBase Marketing and TargetBase Adopt Industry’s Most Powerful, Flexible and Cost-Effective Marketing Automation System

• Customer Engagement
  Aug 25, 2009

  Alterian Partners see dramatic improvement in ROI through adopting a Customer Engagement model

• Alterian and Milwaukee Journal Sentinel
  Aug 18, 2009

  Milwaukee Journal Sentinel turns to analytics-based solution to find revenue ‘sweet spots'.

• Alterian and Jigsaw Analytical Partnership
  Apr 29, 2009

  60,000 marketers will have instant access to contact lists specifically targeted to their needs

• Alterian Appoints Director of Email Product Marketing
  Apr 16, 2009

  Chalif to help marketers improve email deliverability and increase relevance of marketing communications

• Alterian and Marketing G2
  Apr 7, 2009

  Alterian and partner Marketing G2 help the newspaper industry to create multi-channel campaigns and generate new revenue. Marketers at daily newspapers use analytical tools to segment successful target audiences and maximise customer loyalty

• Alterian and Merkle Partner
  Apr 6, 2009

  Alterian’s analytical platform aids Merkle’s end-to-end solution to leverage and operationalize retail data

• G20 London Summit website runs on Alterian Content Manager
  Apr 3, 2009

  G20 London Summit website runs on Alterian Content Manager