Brand control and style guides
Alterian understands the importance of branding and visual identity and has designed CMC with powerful tools to enable brand managers and marketers to take control, and because our CMS separates content from presentation, branding or campaign changes can be made across a site in record time. CMC can also be deployed in any number of ways to suit the organisation's structure or approach, for instance, you could choose to enforce rigid brand adherence through to allowing individuals total design freedom.
Document creation and management
Should users wish to create documents in a traditional Office tool, such as Word, then CMC provides some integration that enables documents to be saved straight from Word into our Web Asset Manager (WAM). Alternatively, a Word document can be added into the system via Windows Explorer or the WAM interface. Check in/out, version control, collaborative commenting and workflow can be applied for the duration of the document creation process.
Once approved, documents can be brought together with web content in CMC in 3 key ways:
- Link to an individual document in the WAM via the CMS link creation tool
- A plug-in to display the documents in a specified folder or category
- A plug-in that enables folders and their contents to be browsed and accessed via a CMC web page.
Taxonomy and Categorisation Management
Developed in co-operation with public sector customers, the CMC Taxonomy and Categorisation Manager (TCM) enables you to apply complex, industry-specific taxonomies, such as the local authority IPSV, in intuitive and cost-effective ways. Website managers and content owners can create, manage and enforce any appropriate taxonomy and classification scheme for web content and documents.
Some features:
- Automatically categorises information at the point of creation, making information much easier to manage, track, search for and retrieve
- Pre-configured with the mandated, local authority IPSV taxonomy
- Option to add or create an industry- or business-specific taxonomy or classification scheme
- Users select the content they want to categorise through the TCM interfaces
- Smart algorithms automatically extract keywords and a summary description from any given content (web pages or documents), and categorises it against a pre-defined taxonomy or classification scheme
- You can either accept what has been generated, or filter and enhance it further. Slider controls can be used to widen or narrow the keyword and description creation to make it more specific or relevant
- A whole range of basic metadata, as determined by schemes such as eGMS and Dublin Core, and including items such as title, creation date and author, will also be saved automatically as part of the process
Using our taxonomy manager, you can expect these benefits:
- Improves the quality and relevance of search results through a combination of smart algorithms and user input
- Provides a discipline for structuring, managing and retaining information according to industry and government guidelines, regulation and legislation
- Users are not required create metadata, keywords and descriptions from scratch, every time content is uploaded
- Users will find it easier to edit and extract, rather than originate, such information, they will be more likely to properly participate in categorising and describing the information they create and manage